Remembering Jonghyun: SM Entertainment Gives Fans Jonghyun’s Final Goodbye

SM Entertainment released, Kim Jonghyun’s, popularly known as Jongghyun,  posthumous album Poet|Artist on Tuesday. Kim’s final album showcases the artist’s meticulousness, complex artistry and the struggles of being an entertainer in a world of constant scrutiny.

Jonghyun title track ‘Shinin’ is the signature electronic-pop he became popular for while a part of South Korean boyband, SHINEE. The song is a promise to always be with a loved one no matter what. It also captures the vibrant personality Kim showed while performing and on variety shows.

The music video reflects the retro vibe Jonghyun established through his previous albums. Jonghyun transitions into various vibrant, gradient backgrounds as he croons his way into the hearts of listeners and Shawols while wearing his signature smile.

‘Shinin’ is Jonghyun’s last gift to fans.

While ‘Shinin’ is an upbeat song filled with everlasting promise of comfort, other songs on Poet|Artist present the darker sides of being an artist.

jonghyun mx still

B-sidetrack, ‘Hashtag’ tells an eerie story of how one-sided living in limelight can be.  sings of how there were constant rumors being spread about him, but there was no one who could do anything about it. His company overlooked the controversies.

This song is a powerful message about the ugly side of fandom culture and entertainment. Artists seem to be at the mercy of those buy their products, yet are the ones providing their audiences with an outlet to identify some kind of commonality in their struggles.

Beyond that, Jonghyun’s albums and death create a dialogue that has been relatively silent in Asian entertainment. The stigma attached to mental health is deafening. Those who suffer from mental illness do not seek treatment in fear of criticism, but for those who do they are simply deflected and told it is just an aspect of who they are.

However in Jonghyun’s case he did seek help. Unfortunately, he was told his mental illness was just a part of his personality, according to the singer’s suicide note.

This declaration by his doctor only encourages the ‘endure’ mentality many people of color have within their communities.

As audiences across the world remember former Shinee member, Jonghyun, it can only be hoped that his art truly speaks to the souls they were meant to touch. All of us who struggle.

Despite the sorrow that surrounds Jonghyun’s death, there is an uplifting joy. The album is a rollercoaster just like the rollercoaster of life.

The final track on Jonghyun’s Poet|Artist, Before the Spring is a sweet, reassuring track that says all will be okay. Perhaps the most gut-wrenching part is the ending. It feels like the listener can hear him slipping away as he sings his final notes. Still, the calm, sweetness of his voice does reiterate things will always turn out okay. Things are always rough in the winter, but somehow work out in the spring.

jongyun

Not only should Jonghyun be remembered for his artistry, but he must also be remembered as an activist. He was an advocate for the LGBTQ community in South Korea, and he always reassured being different was okay. He was a voice for those who felt too different to find a place in this world.

Jonghyun, 27, died on December 18, 2017 via carbon monoxide poisoning. He was the leader of international boyband Shinee. He is survived by his mother and sister.

All of the proceeds from Kim’s album will go to help those struggling like Jonghyun, according to SM Entertainment.

https://open.spotify.com/embed/album/3KrFO9QDgfa4UAiqM6flTf

M/V and Song Review: Martini Blue

Dream Perfect Regime LIVE, also known as DPR LIVE, released the music video for his newest single ‘Martini Blue’ on Thursday. Taking place in the beautiful scenery of Santorini, Greece, Martini Blue is a heavy dose of summer nostalgia and wanderlust.

Drone shots, point of view, mid and wide shots come together to capture the beauty of the city. From drone shots of the Aegean Sea to an attention-grabbing intro close up, the music video offers something similar to Jay Park’s ‘Drive.’ Pristine, vibrant colors of Santorini’s buildings and awe-inducing shots of the mountain-side. As vibrant as Santorini may be, the video produces a calm yet seductive vibe for listeners.

DPR’s director and chief editor, Christian Yu does an immaculate job of providing mid-range shots of DPR LIVE’s shadow and capturing the relaxing, comfort of a sunset. He also managed to put DPR’s signature sunset shot into the video. The colors of the sunset paired with wide-shots of the Aegean Sea create a seductive atmosphere as the song lyric’s come into play.

dpr martini blue
photo from WHAT THE KPOP

The lyrics are rapped in a soft yet effective tone. DPR LIVE’s tone fluctuation is strong and captivating throughout his flow. The “mmm-mmm’s” and ad-libs bring a summer liveliness to mellow vibe of the song and video. His lyrics are the typical ‘girl I’m so into you and we could smash by the look on your face,’ but it’s the constant reference to Martini Blue that is intriguing. When the words are broken down and translated, Martini Blue can be an allusion to the moment a person realizes he or she is deeply, irrevocably in love with someone. Perhaps martini refers to the drunken feeling a person feels in love while blue is a deep, complex color. Putting the two together creates a drunken love that is as deep and complex as the ocean.

The overall production of the video and song is well executed. The attention to detail and immaculate editing show this project was conscious of its intended surroundings. Choosing Santorini as the location for a song that makes references to Ariel and “living in a deep blue ocean,” is perfect for showing the freshness and beauty of a relationship. Like love, Santorini is a place people dream of experiencing but not everyone gets the chance.